Advanced Rhetoric

Advanced Rhetoric I

The course provides a historical and theoretical background in rhetorical studies, research for specific purposes, academic writing, editing literary and scholarly journals, and professional communication. It also provides an overview of the emergence of professional writing, both as a scholarly, professional and a practical activity, pointing out the integration of rhetorical theories and practice, and bibliographic research in the field.

Learning Outcomes

  1. To understand the theory, methods, and research in rhetorical and professional writing through an analysis of a range of non-literary texts.
  2. To introduce the students to skills and knowledge in the key professional areas of journalism, advertising, media (including digital media), legal studies, and Public Relations, to name a few, through a production of  sample texts.

Topics

  • Research methods, theory and practice in rhetorical and professional communication
  • Communication across academic and non-academic careers
  • Writing and research in professional settings

Advanced Rhetoric II

Rhetoric and the Reader/Audience

The students learn about the historical and theoretical background in rhetorical studies as it engages with research for specific purposes, academic writing, editing, and professional communication, by focusing on the use of rhetorical devices, and various modes and techniques of literary expressions in order to have an intended effect on its audience including  repetition, figurative language, rhetorical questions, images, narration, among other. It also provides an overview of the emergence of professional writing, both as a scholarly, professional and a practical activity, pointing out the integration of rhetorical theories and practice, and bibliographic research in the field.

Advanced Rhetoric III

The students learn about rhetoric and the production of meaning in professional communication in which people send and receive verbal, non-verbal and written messages to each other through which they construct and use meaning.  Since effective communication is a crucial factor in the enhancement of performance, this course is about learning the practical skills in the use of rhetorical and creative methods and literary techniques in effective writing and editing in the workplace and the public sphere.

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